Two particles move along the edges of equilateral $\triangle ABC$ in the direction \[A\Rightarrow B\Rightarrow C\Rightarrow A,\] starting simultaneously and moving at the same speed. One starts at $A$, and the other starts at the midpoint of $\overline{BC}$. The midpoint of the line segment joining the two particles traces out a path that encloses a region $R$. What is the ratio of the area of $R$ to the area of $\triangle ABC$?